238 Waterloo Road
Directions Hudson, IA 50643

  • Sales: (319) 988-4153
  • Service: (319) 988-4153
  • Quick Lane: (319) 988-9104
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        2018 Salesperson of the Year, Ernie Doeden

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        Ernie Doeden has been a Bill Colwell Ford Sales Representative for 17 years and part of the Colwell organization for 24. During his time at the dealership, Ernie has been Salesperson of the Year 11 times, including this past year, which is no surprise to his customers. Ernie’s commitment to customer service and going above and beyond make him an industry leader. Customers often have “Ernie stories” where he stood in the rain to lend a hand or even ran to the rescue when a customer’s keys were locked in their car. 
         
         
         
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        The Stunning and Capable 2019 Ford F-150

         

        Here at Bill Colwell Ford, we know that drivers expect a lot from their trucks. Fortunately, a model like the 2019 Ford F-150 never disappoints. This versatile truck can handle the toughest jobs, and you can even outfit it with a luxurious interior and some of the latest tech. We'll make it easy to design a truck that perfectly suits your budget and driving needs.

        This new Ford truck offers class-leading capability, with the…

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        Multi-Point Inspections for Your Ford Car

         

        Here at Bill Colwell Ford, we don't just help you find a new Ford truck or SUV. We'll also help you take great care of your vehicle for a long time to come. If you want your car to last, routine visits to our Quick Lane Tire & Auto Center located at Bill Colwell Ford Ford service center are needed. Our trained Ford Service Quick Lane…

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        Small and Mighty: The 2019 Ford EcoSport

         

        Drivers shopping for a new crossover or SUV can't go wrong here at Bill Colwell Ford. We offer plenty of options large and small, and each is available in a wide range of trim levels so you can always find one that suits your budget. One model we want to highlight is the 2019 Ford EcoSport, a compact yet capable crossover that's sure to impress.

        The 2019 Ford EcoSport is powered by a…

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        Our Quick Lane Tire & Auto Center at Bill Colwell Ford

        Here at Bill Colwell Ford, we don't just help you find a new Ford car or SUV. We also make sure that you're taking great care of your vehicle once you have it. That's why we're also a full-fledged service center, staffed by talented mechanics that know your vehicle inside and out. One way we differentiate ourselves is with our Quick Lane Tire & Auto Center service, which means that we'll fix you up right away when you hear that steering and suspension noise while driving.
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        2019 Ford Explorer Spotlight

        At Bill Colwell Ford, we make it easy to find the perfect SUV or crossover. Whether you're looking for luxury, advanced towing capabilities, or the most possible cargo room, we can help you sort through our diverse lineup. One model we want to highlight is the 2019 Ford Explorer, a full-size SUV that's sure to impress.

        This Ford SUV is available in a number of trim levels, ranging from the base model to…

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        Bill Colwell Ford presents $6,000 for Drive 4 UR School

          

        Bill Colwell Ford presented $6,000 to the Hudson Athletic Booster Club for the 10th Annual Drive 4 UR School event held last September. To date, Bill Colwell Ford has helped raise over $62,000 for the organization. A big thanks to everyone in the Hudson community for coming out and supporting this event year after year!

        Pictured left to right: Bill Colwell, Shawn Kolterman, Jeff Dieken, Blake Colwell, Zach Stuart, Kevin Wurzer, and Dr. Anthony Voss.


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        Our Low Price Tire Guarantee

         Here at Bill Colwell Ford, we don't just sell new Ford cars. We also help you take great care of your new vehicle with the maintenance and official parts that you need. That includes tires, and with our Low Price Tire Guarantee, there's no reason to shop for tires anywhere else.

        With our Low Price Tire Guarantee, you can be sure that you're getting the best possible deal on tires at our…

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        A 2019 Ford Edge Model for Every Driver

         
        It's no secret that crossovers are popular right now, but we think that the models on our lot happen to stand out in the crowd. One of our favorites here at Bill Colwell Ford is the 2019 Ford Edge. This versatile crossover offers everything you're looking for in a new vehicle, whether you're searching for luxury or performance. 

        This Ford crossover is available in a number of trim levels, including the standard…
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        Does Your Ford Truck Need Diesel Anti-Gel?

         
        Here at Bill Colwell Ford, we know that you want to take good care of your vehicle all year round. That's why our automotive experts are ready to help you prep for winter and the cold temperatures that it brings. Some models actually require some extra supplies or work to get ready. That's why we also offer expertise on diesel-powered vehicles and diesel anti-gel. 

        Some drivers may think that we only sell cars…
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