FordPass: Now With FordPass Rewards

FordPass: Now With FordPass Rewards



Ford offers FordPass as a way for customers to go further than they ever thought possible bringing customers innovative mobility services.





Connect and control

Ford owners with SYNC Connect-enabled vehicles can monitor and control their vehicle in incredibly powerful ways.

  • Start and stop
  • Lock and unlock from anywhere
  • Schedule a start
  • Check fuel and fluid levels










Fuel your journey

Find the fuel you need to keep going. Filter by fuel grade or brand and quickly compare pricing.




FordPay. And go about your day.

FordPay is the fast and easy way to pay for vehicle service. Store your credit or debit cards in Wallet and pay right from your FordPass app. Simple and secure.


The app is available for both iOS and Android and allows customers to: remotely control their vehicle, easily find parking and fuel, set their preferred Ford dealer with tap to call or set appointments, view service history, receive vehicle health alerts, shop vehicles, integrated weather information and now with integrated FordPass Rewards.

FordPass Connect

FordPass Connect enhances convenience by allowing customers to connect to and control certain vehicle functions using the FordPass app on their mobile phones. On eligible Ford vehicles, FordPass Connect also features a 4G LTE Wi-Fi hotspot that allows customers to connect laptops, tablets, smartphones and more.

See What You Can Do With FordPass

Getting Started

  1. Download and install the FordPass mobile app.
  2. Create or log in using their FordPass membership account.
  3. Add a FordPass Connect-equipped vehicle.
  4. Add Preferred Dealer Information.
  5. Activate FordPass Connect (if equipped) and approve the 4G Wi-Fi hotspot.


Introducing FordPass Rewards - Replacing Owner Advantage Rewards

IMPORTANT: Owner Advantage Rewards (OAR) is converting to FordPass Rewards. Owner Advantage Rewards has ceased to exist and former OAR members can join FordPass Rewards or will be automatically be migrated to FordPass Rewards, and current OAR balance will transfer (no loss of points) and show up in their new account as FordPass Rewards Points. See FAQ's below for detailed information.


YOU NEED TO KNOW: If you do not download the FordPass app or sign up online at fordowner.com, agree to the Terms & Conditions, and have a Bill Colwell Ford employee sync your accounts, you will lose any current Owner Advantage dollars by June 30th, 2019.


FordPass Rewards information integrates directly into the FordPass program and customers can see this through their FordPass app or login to the FordPass website. Moving forward, customers will automatically become FordPass Rewards members when they register for FordPass through the app or online at FordPassRewards.com. The FordPass Guides will also be able to assist customers in enrolling on the web or downloading the app.


Here's How FordPass Rewards Works.


More Ways to Earn.

In addition to complimentary maintenance, you can earn points for many of the things you already do with us, including vehicle service and maintenance.

Turn Your Points into Discounts

You can redeem your points at Bill Colwell Ford for discounts on service, parts, and accessories. Track your points in the FordPass app and get recommendations on the best way to redeem.

Exclusive Benefits

Easily earn and redeem valuable points when you become a FordPass Rewards member. Plus, you'll get the additional benefits that come with registering and connecting your vehicle with the FordPass app.

We've Added More Value to Buying a Ford.


FordPass Rewards™ is the next step in Ford's century-long commitment to providing value to Ford owners. With this and other great benefits, Ford helps ensure you're getting the most out of your vehicle. Get started today!




FordPass Rewards FAQ's




Membership to FordPass Rewards

How do members join FordPass Rewards?

Customers will automatically become FordPass Rewards members when they register for FordPass through the app or online at FordPassRewards.com. The FordPass Guides will also be able to assist customers in enrolling on the web or downloading the app.

Are FordPass App users automatically enrolled in FordPass Rewards?

Yes. When customers accept terms and conditions for FordPass (either through the app or online), they are automatically enrolled in FordPass Rewards. If a FordPass member joined prior to March 2019, they will need to accept the new terms and conditions and will then be enrolled in FordPass Rewards.

Do members need to own a Ford vehicle to participate in FordPass Rewards?

No. members can still enjoy all the benefits of FordPass Rewards without owning a Ford vehicle. Competitive-make vehicles are also eligible to earn FordPass Rewards Points for service transactions at the Ford dealership.

Can members share a FordPass Rewards account with their family?

No. Only one person can be on a FordPass Rewards account, but individual members may have more than one VIN linked to the same account.

How do members view their FordPass Rewards Points balance?

Members will have the option to utilize either the FordPass App or fordpassrewards.com. Members can also ask their dealer for their FordPass Rewards Points balances.

Are AXZD plan customers eligible for FPR?

AXZD customers are eligible for the same earning and redeeming opportunities as non-plan members.

Do FordPass Rewards Points expire?

Yes. FordPass Rewards Point balances expire and are forfeited when a member has not earned Points, redeemed Points or fulfilled a reward earned through FordPass Rewards for 365 consecutive calendar days. App usage does not qualify as activity needed to keep Points from expiring.

Owner Advantage Rewards & FordPass Rewards

What is happening to Owner Advantage Rewards?

Owner Advantage Rewards (OAR) is converting to FordPass Rewards. Former OAR members can join FordPass Rewards, and any outstanding OAR balance will show up in their new account as FordPass Rewards Points.

If a customer has multiple OAR accounts will they be able to combine them all into one FordPass Rewards account?

Yes, Ford will automatically merge OAR accounts into one FordPass Rewards account.

How will Owner Advantage Rewards Service, Oil Changes and New Vehicle Sales Rewards migrate to FordPass Rewards?

  • Migrated into equivalent value of FordPass Rewards Points and will be available for redemption at any participating Ford dealership
  • Earned Oil Changes - Awarded 5,000 FordPass Rewards Points per oil change (gas or diesel).

How will members know their balance has been transferred?

Members will be able to check their balance by using the FordPass App or checking with their preferred dealer or fordpassrewards.com. If you points are not displaying, please contact a FordGuide for assistance in the FordPass app, at fordpassrewards.com or call 800-336-0486 (U.S. only).

Do expiration dates on Owner Advantage Rewards balances reset when converted to FordPass Rewards Points?

Yes. Converted Owner Advantage Rewards balances reset to 365 consecutive calendar days from the date of conversion. You can view your account and expiration date at FordPassRewards.com. Expiration of FordPass Rewards Points is tied to member activity, so if a member is inactive for 365 days, their FordPass Rewards Points will expire. The expiration clock resets every time a member participates in FordPass Rewards.

Welcome Reward

What is the Welcome Reward?

The Welcome Reward is a complimentary maintenance package awarded to FordPass Rewards members following the purchase of a new vehicle and the activation of FordPass Connect. This offer will be awarded as FordPass Rewards Points, which gives the customers more flexibility in how they want to utilize this value.

How do members receive the Welcome Reward?

To receive this offer a customer must:

  1. Purchase a new vehicle
  2. Activate FordPass Connect modem*
  3. Join FordPass Rewards within 60 days of purchase

*Modem must be activated within 60 days of purchase through the FordPass app on a smartphone and remain active for at least 6 months after activation or the bonus is subject to forfeiture. Buyers of non-modem equipped vehicles will also receive the Welcome Reward after FordPass Rewards enrollment. A, X, Z and D plans are eligible.

Will customers that purchase new vehicles without a FordPass Connect modem be eligible for Welcome Reward Points?

Yes, in this case, the customer does not need to connect a modem, but they must enroll in FordPass Rewards and purchase/lease a new vehicle to earn Welcome Reward Points.

How many Points do members get when they receive the Welcome Reward?

Members receive 42,000 FordPass Rewards Points for a new gas-powered vehicle (valued at $210) and 75,000 Points for a new diesel (valued at $375). Pre-Owned and Certified Pre-Owned (CPO) will received 11,000 Points (valued at $55) from Bill Colwell Ford.

Can Welcome Reward Points be used for something other than maintenance visits?

Yes. Members may use their Points for maintenance, or anything else that can be redeemed for in FordPass Rewards. This could include a discount towards the purchase of their next vehicle.

How long does it take for the Welcome Reward to appear in a member's account?

It can take up to 30 days for the Welcome Reward to appear in the member's FordPass Rewards account. Contributing factors include: the vehicle sale report date from the dealership, the modem activation date and the date the customer joined FordPass Rewards.

Earning Points With FordPass Rewards

How do members earn FordPass Rewards Points?

FordPass Rewards Points can be earned through the purchase of Motorcraft® or Omnicraft™ parts, and any associated labor from participating Ford dealerships and by members participating in activities and offers from Ford, through the FordPass Rewards App or website.

How do members earn Points in the service drive?

Members will earn Points when they purchase a Ford, Motorcraft® or Omnicraft™ part and any associated labor from a participating dealer. Members will earn 10 Points per $1 spent. Non-Ford parts or services will not earn Points.

How long does it take for Points to appear in a member's account?

Points will be deposited into a member's account within ten (10) days of the qualifying service transaction and 30 days of the sales transaction. Certain activities may require additional time to validate qualifying transactions.

What if members have earned FordPass Rewards Points, but they are not displaying in their account balance?

Please contact a FordGuide for assistance in the FordPass app, at fordpassrewards.com or call 800-336-0486 (U.S. only).

Is there a cap on the amount of Points a member can earn and redeem?

There is no cap on Point earning or redemption.









Make an Inquiry

  1. Bill Colwell Ford Inc.

    238 Waterloo Road
    Hudson, IA 50643

    • Sales: (319) 988-4153
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Hours

  • Monday 8:30 AM - 8:00 PM
  • Tuesday 8:30 AM - 8:00 PM
  • Wednesday 8:30 AM - 6:00 PM
  • Thursday 8:30 AM - 8:00 PM
  • Friday 8:30 AM - 6:00 PM
  • Saturday 8:30 AM - 5:00 PM
  • Sunday Closed
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