1900s Ford Franchise in downtown Hudson. It is said that this may have been one of the first Ford Franchises in Iowa. 1930s Ford Tractors for sale at the Ford Dealership. Ford Motor Company manufactured its first tractor in 1921 using parts from the Ford Model B and Model K.
1951 The Keith Family takes over the Ford Franchise. 1959 A fire destroy the downtown building in November.
1960 The Keith Family constructs a new building out by the highway in September. This is also the year that Bill Colwell Senior opened his first used car store in Mt. Morris, IL.
1961 New Rambler Franchise awarded to Bill Colwell Senior in Mt. Morris, IL. 1963 Plaid Stamp Lady advertisement for Rambler Franchise.
1970s Keith Family adds addition to Ford Dealership. 1975 Bill Colwell Senior and Bill Colwell Junior establish Bill Colwell's Auto Mart in Waterloo, IA.
1984 Bill Colwell Junior at the age of 28 purchases Ford Franchise from the Keith Family in July. 1989 Renovation to Bill Colwell Ford is completed, doubling the size of the building.
2013 In October or 2013, a new building renovation was completed. Bill knew that at some point he would need to expand the business in order to accommodate the growth the company had seen. When the building and land that was directly behind the building became available, Bill saw an opportunity and purchased what had previously been Kerry Ingredients. In 2012, the renovation process began. A new, spacious showroom was added to the front of the old building allowing for more desks for sales staff and showroom floor to showcase more vehicles. The previous building was converted into office space, a comfortable service lounge, and a state-of-the-art service department. However, once the new building was completed in July, the process of removing the previous dealership began. Finally, in October of 2013, the journey came to an end and the Grand Re-Opening of Bill Colwell Ford was held.